Lisa Hendrickson
Consultant & Board of Directors Member
Lisa Hendrickson has been recognized for his/her work on the “The Impact of Tariffs on Retailers and Manufacturers” KnowledgeStream™.
STUDY YOUR
MARKET... REAL TIME!
Fully managed custom expert and influencer communities, on demand
RESEARCH • COMMUNITY • CONTENT • ADVISORY
PLATINUM MEDAL
JUNE 16TH
PLATINUM MEDAL
JUNE 13TH
Prachi Gangwani
Workforce Sensing Analyst
Prachi Gangwani has been recognized for his/her work on the “Sensing Trends & Disruptions Impacting the HEALTH Workforce” KnowledgeStream™.
CONGRATULATIONS
EY FOR 50,000 + VIEWS!!!
The Future of Cyber Security in Transforming Businesses
PLATINUM MEDAL
JUNE 4TH
Jay Dwivedi
Business Strategy, Market Intelligence for Industrials and Tech Sectors
Jay Dwivedi has been recognized for his/her work on the “The Impact of Tariffs on Retailers and Manufacturers” KnowledgeStream™.
PLATINUM MEDAL
JUNE 3RD
Falguni Desai
Head of Digital Strategy & Transformation
Falguni Desai has been recognized for his/her work on the “C-Suite Perceptions Over Professional Service Firms” KnowledgeStream™.
CONGRATULATIONS
Capgemini FOR 10,000 + VIEWS!!!
The Future of Customer Experience and Applying AI
PLATINUM MEDAL
MAY 10TH
Michael Franken
Consultant, Sr. Manager/Director | Revenue & Profit Growth | Catalyst for Team-based Results, Adapting to Change
Michael Franken has been recognized for his/her work on the “The Future of Insights and Analytics” KnowledgeStream™.
CONGRATULATIONS
SalesLoft FOR 38,000 + VIEWS!!!
Transforming the B2B Buying Experience
PLATINUM MEDAL
MAY 7TH
Sandy Waters
Semi Retired at SW Consulting but still helping companies accelerate growth
Sandy Waters has been recognized for his/her work on the “The Impact of Tariffs on Retailers and Manufacturers” KnowledgeStream™.
CONGRATULATIONS
Deloitte FOR 39,000 + VIEWS!!!
The Future of Crowdsourcing Platforms
CONGRATULATIONS
WEGO Health FOR 5,000 + VIEWS!!!
Exploring the Applications of Blockchain for Patients
FRESH KNOWLEDGE MOVEMENT
KnowledgeStreams™ are ongoing explorations in professionally facilitated
dialogues, because the future keeps coming!
The Sprinklr CMO Advisory Board: Defining the Future of Marketing
visibility 7,540 views
Click here to enter KnowledgeStream™ >
STREAM
The Future of Customer Engagement for Product Market Fit
visibility 2,796 views
Click here to enter KnowledgeStream™ >
STREAM
What are the biggest trends, technologies, and/or marketing practices that you're most excited about in the context of Marketing Technology (MarTech)?
High
Low
Low
High
Arrogance from ignorance
Paradigm Shifts Digitially
Leadership Perceptions
Culture and Change Management
Streamline Before Automating
healthcare transformer
Insider Insights
Executive Ownership
Lipstick or Mascara on a Pig
Self Awareness
Myopic Worldview
Marketing w/o Delivery = Nada
Influencer Marketing Tech
Digital Squads
Limitless & Infinite engagemen
Buying Journey = Relevance
Marketing is the
Capitalizing on Complaints
Understand digital customers
MarTech Stack of the Future
CSR, propelled by MarTech
Dynamic Personalization
Power of information
Data Management Platform
Not ur Father's Transformation
OP + NT = EOP
knowledge organization
Consolidation must happen
Customer Experience Management
Personalization and adoption
Significance of Impact
Mobile+Voice+A.I. Explosion
Information is Gold
Addressi Regulation & Privacy
Market disruptive solutions
Dynamic Personalization
The growth of social media.
It is personal
Focus on storytelling
Creativity will always live
Data Data Data
Social networks
Projections
Contextual Intelligence
CMO - CIO partnership
Retail Digital Transformation
Blending software & services
Security and privacy
2019 Marketing trends
Data Privacy
Navigating thru data privacy
Ease of access
Algorithmic Bias in MarTech
Location Based Marketing
The Emergence of CDPs
12 cases of Omni-Channel Exp.
Emotions and Marketing
Immersive Cx & Programmatic Ad
Smarter Analytics
AI for Programatic Ad Tech
Consumer Behavior Led MarTech
Voice Search
AI
Customer Data Platforms (CDPs)
Blockchainization of MarTech
Progressive Web Apps (PWA)
Native To Instant Apps.
5G
phyDigital interactions
Facial Recognition
BOT Is Brand
The future of MarTech stack
Platform Ecosystems
Smarter Chat
AR & VR Marketing
Digital Products and IoT
subtlety of interactions
Sales/Mktg Shared Processes
Self-Declared Buying Modes
Tech trend defining marketing
Collaborative MarTech
Social media commerce
Authentic Content
Geolocation
Ad. Tech. for Experience
Micro geo-location
Reliable MarTech
Short form content
Customer First, Tech Next
Door Advertising
martech
AI & Machine Learning
Video marketing
Instant Purchasing
An Omnichannel Experience
Real time alert on end of deal
Programmatic Creative
Referral Marketing
Gig Economy and MarTech
Data Analytics
Voice, AI then AR
Linkedin + Drawbridge
Marketing Gamification
Immersive experiences
Market Research Tools
MadTech
WeQ on mobile performance
MarTech Stack - The Creative Engine
Evolutions and Combinations
Micro-Marketing
AI based user experience.
In housing & Influencer mktg
The MarTech Stack of the Future
visibility 2,366 views
Click here to enter Trends Map >
TRENDS MAP
The Age of Continuous Connection
visibility 447 views
Click here to enter KnowledgeStream™ >
STREAM
What are the biggest trends, challenges, opportunities, examples, platforms, or technologies impacting the future of qualitative research – in the context of storytelling?
High
Low
Low
High
Mobile shopalong
Quality Qualitative Research
Animated Personas
Social Media Recruitment
Video Clips deliver messages
Ideas & Mindsets
Digital Community Engagement
Retail input drives product
Qual and quant consolidation
Beyond Data
online reviews to build story
Providing the WHY
Interviews by cluster
Smart Phones and Storytelling
Teasing out what is real
Finding the Who
Integrity of learning
Being in the moment
Content Analysis - Digital
Greater empathy
Talent Shortage
Online focus groups
Concept Maps
data driven targetting
Animated Personas
Chat
Internet of things
Immersive storytelling tech
Real context = deeper insights
Storytelling: Listening Center
The power of Purpose
Auto-transcription & tagging
AI based Automation
Online Bulletin Boards
The Lost Art of Storytelling
Business is relationships
Culture Mapping
Chat based discussion boards
Visual Ethnography/Influenster
steven.o.horne@gmail.com
CGPM Theory
Auto text analysis
Feel it first
The Future of Qualitative Research & Storytelling
visibility 357 views
Click here to enter Trends Map >
TRENDS MAP
What are patient barriers to adherence with your treatment plan and/or to your patients taking proactive measures to manage their health and wellness?
High
Low
Low
High
Overcoming patient obstacles
Start with goals!
Trust your provider
Medicine adherence-compliance
Keep it simple - stupid!
Patient education
Public health conference
21st century communication
Understanding and demonstration
Innovation -patient compliance
Monitoring patient behavior
Age gap might be a barrier
Language
Medication Compliance
Medical jargon vs layman term
side effects
Adherence meta-analysis
Matters to me!
Body language & patient trust
Unmet Social Needs
Insurance coverage
Long treatment plan
"Unified Field Theory"
Screening for Social Needs - t
Social Determinants of Health
faith
Barriers to Proactively Managing Patient Health
visibility 294 views
Click here to enter Trends Map >
TRENDS MAP
APPLY TO A PUBLIC OR PRIVATE KnowledgeStream™
The Sprinklr CMO Advisory Board: Defining the Future of Marketing
215 applicants | PUBLIC
The Future of Customer Engagement for Product Market Fit
140 applicants | PUBLIC
The Future of B2B Marketing Automation
114 applicants | PRIVATE
Sensing Trends & Disruptions Impacting the Retail Workforce
73 applicants | PRIVATE
Sensing Trends & Disruptions Impacting the Energy Workforce
60 applicants | PRIVATE
The Impact of Tariffs on Retailers and Manufacturers
72 applicants | PRIVATE
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