The world is moving fast and we all need a place to stay relevant on narrow topics. OpenCurrnts is a place where profiled professionals can network around their passions curated by peer-vetted experts on the topic called Creators. The engagement of the audience drives pooled redeemable points to the Creators, thus aligning incentives for them to provide the most valuable insights.
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OpenCurrntTM
CX in Retail and DTC
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Summary
This Currnt is a curation of best practices for companies to align strategy, tech, culture, metrics, analytics, communication, and processes to maximize the customer experience.
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HELP
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What is an OpenCurrnt™ and why is it different?
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What is a “Pitch an Idea”?
It’s a super-short 20 sec. video that allows you to share an idea, an opportunity, or simply introduce yourself to the audience. People can not comment on it, but they can send you a direct message via chat.
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Do I get Paid or Charged?
There is no cost to be on Currnt, but you can get paid. Creators gain redeemable points that are earned when followers engage with your content. Creator points pool and are distributed to the active Creators at the time points are earned. So, if you become a Creator, do your share to encourage learning and knowledge networking.
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How do I become a Creator?
Make a short 20-second video “Pitch” introducing yourself and what you are passionate about related to the topic. Select the option at the bottom of the pitch to be considered for a Creator.
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How do I invite others?
There is a share button in the upper left that can provide you a link or connect your social to share. Anyone you invite is linked to your profile such that you earn 10% bonus on whatever they earn…across Private Panels and OpenCurrnts™. Pretty cool huh?
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What is Currnt?
Currnt is a “Knowledge Networking” platform where companies and professionals come to stay relevant on the latest
advances in their industries in the face of the increasing pace of change. Professionals engages in Private Panels (sponsored by companies),
and in OpenCurrnts™ to engage with other thought leaders. On Currnt, professionals come to learn, and earn recognition, rewards and relationships.
See our Community Guidelines, to learn more of the rules of the road, here are some highlights:
Be yourself. The authenticity of Currnt begins with the passion of people.
Be respectful. This applies to every person, at all times.
Be inclusive. Tolerate, welcome, and consider diverse people and perspectives.
Build empathy and understanding. Engage in debates that are in good faith.
Foster meaningful and genuine connections. This is what Currnt is all about.
Cite other’s ideas.
Don’t game the points by trying to coordinate intentional recognition.
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Nominate a Talk
43 Currntcy earned
Talk Started 5 months ago
Digital transformation impact and benefit in customer experience
A digital transformation approach combines the customer’s expectations with the trending digital landscape and allows businesses to innovate new products and services. Let’s find how?
https://appinventiv.com/blog/digital-transformation-driving-customer-experience/
https://appinventiv.com/blog/digital-transformation-driving-customer-experience/
By Currnt Bot
+2
Jeff Madden
18 days ago
Not enough retailers are using their data to connect with customers. It’s a process but can yield significant impact to revenue. Here’s a recent article on ways to do it better.. https:/.comoutside-insights/3-data-driven-approaches-grow-your-restaurant
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Terena Chetty
1 month ago
Tying in with these points above is speed - customers want quicker responses across the board - including everything from the various touchpoints to customer service response times to keeping up with their (ever changing) demands and needs
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Ian Jones
2 months ago
In addition to the above comment, the phone was loaded up with apps that are irrelevant to most 70yo people, and as such added to the confusion. Perhaps apps can be badged as "Senior Friendly". These could be pared down in order to help understanding and engagement. The upgrade can happen after the senior has gained experience and confidence.
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Ian Jones
2 months ago
Danny, I couldn't agree more, I have a 73yo friend who has just moved to a smartphone. Helping her understand and navigate the phone has been a challenge. The salesperson in the shop oversold her and convinced her to buy a phone that far exceeded her needs.
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chat_bubble Commented 18 days ago
4 Currntcy earned
Talk Started 6 months ago
11 Proven Strategies to Reduce Customer Churn Rate (Updated)
Keeping hold of your customers is great news for business. Here are 11 ways you can reduce customer churn rate.
https://www2.deloitte.com/content/dam/Deloitte/in/Documents/consumer-business/in-cb-MAPIC21-noexp.pdf
https://www2.deloitte.com/content/dam/Deloitte/in/Documents/consumer-business/in-cb-MAPIC21-noexp.pdf
https://www2.deloitte.com/content/dam/Deloitte/in/Documents/consumer-business/in-cb-MAPIC21-noexp.pdf
https://www2.deloitte.com/content/dam/Deloitte/in/Documents/consumer-business/in-cb-MAPIC21-noexp.pdf
By Currnt Bot
Participate in this talk!
Recent followers
2 Currntcy earned
Talk Started 6 months ago
18 Key Customer Service Metrics + How to Use Them | Blog | Hiver™
The most important customer service metrics you must track + how to use them to get better at customer service.
https://www.omniconvert.com/blog/bfcm-customer-retention-2021-ecommerce-ecommerce-growth-summit-success-story/
https://www.omniconvert.com/blog/bfcm-customer-retention-2021-ecommerce-ecommerce-growth-summit-success-story/
By Currnt Bot
Participate in this talk!
5 Currntcy earned
Talk Started 6 months ago
Chatbots Vs. Humans: The State Of Conversational Commerce In 2022
Live chat is no longer a nice-to-have in e-commerce customer service. It’s a necessity.
https://www.ipsos.com/en-us/knowledge/customer-experience/five-online-shopping-barriers-ux-can-solve
https://www.ipsos.com/en-us/knowledge/customer-experience/five-online-shopping-barriers-ux-can-solve
https://www.ipsos.com/en-us/knowledge/customer-experience/five-online-shopping-barriers-ux-can-solve
https://www.ipsos.com/en-us/knowledge/customer-experience/five-online-shopping-barriers-ux-can-solve
By Currnt Bot
Paolo Beffagnotti
4 months ago
Indeed it's a necessity but still sometimes human is better than chatbots
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chat_bubble Commented 4 months ago
2 Currntcy earned
Talk Started 6 months ago
The Omni-channel Approach to Customer Experience! - Supply Chain Game Changer™
Is the high stakes game of retail it is critical to take an Omnichannel approach to customer experience to survive and thrive.
https://www.simplr.ai/blog
https://www.simplr.ai/blog
By Currnt Bot
Participate in this talk!
11 Currntcy earned
Talk Started 6 months ago
Why e-commerce may be the future of pharmacies | EY - US
Boosted by the pandemic and evolving consumer needs, pharmacy e-commerce continues its rapid growth as the industry becomes increasingly digital.
https://www.ey.com/en_us/life-sciences/why-e-commerce-may-be-the-future-of-pharmacies
https://www.ey.com/en_us/life-sciences/why-e-commerce-may-be-the-future-of-pharmacies
By Currnt Analyst
Dave Wendland
4 months ago
The transformation of the traditional pharmacy model - especially in the US - must accelerate. There is significant pressure on the cost/expense side of the equation with increasing prescription drug costs and mounting PBM pressure. At the same time, there is a workforce issue across the pharmacy landscape. E-commerce is certainly one way to address maintenance drugs in particular, but unit-dose packaging, changes to the outmoded PBM model, improved synchronization of medications, and an eye toward alternative care models (e.g., OTC medicines, supplements, medical devices, etc.) are all cogs in the wheel that need to be examined.
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chat_bubble Commented 4 months ago
1 Currntcy earned
Talk Started 7 months ago
Gamechangers | Market Buzz
Gamechangers is a groundbreaking proposition to staffing and recruitment in the apparel industry. Managing incredible people with enormous talent is our foundation and through our amazing network of industry professionals across all disciplines in Retail,
https://www.gamechangersus.com/buzz
https://www.gamechangersus.com/buzz
By Currnt Bot
Participate in this talk!
7 Currntcy earned
Talk Started 10 months ago
Five traps to avoid: The long game of DTC and e-commerce | McKinsey
Selling online is relatively easy. But unless you plan from day one to scale over time, you won't build a sustainable e-commerce business.
https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/five-traps-to-avoid-the-long-game-of-dtc-and-e-commerce
https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/five-traps-to-avoid-the-long-game-of-dtc-and-e-commerce
By Currnt Bot
Paolo Beffagnotti
4 months ago
I would say the main ones is building a directionless tech stack while underinvesting funds and capabilities. This is the main trap.
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chat_bubble Commented 4 months ago
2 Currntcy earned
Talk Started 10 months ago
Premiere Digital Advertising Company for Agencies & Brands | Digilant
Digilant is an omnichannel digital advertising partner built to take advertisers from now to next. With data as the bedrock of all that we do, we offer programmatic, search, and social capabilities that fit advertiser needs every step of the way.
By Michael Phelan
Participate in this talk!
7 Currntcy earned
Talk Started 10 months ago
This Is Marketing’s Ctrl-Alt-Del Moment: Leading CMOs Prioritize CX And Innovation In Business Transformation
The purpose of business is to create a customer. There are two—and only two—basic functions: marketing and innovation. Executives NOW understand that businesses need to digitally transform to meet the discerning, shifting expectations of digital-first cust
https://www.forbes.com/sites/briansolis/2021/08/24/this-is-marketings-ctrl-alt-del-moment-leading-cmos-prioritize-cx-and-innovation-in-business-transformation/
https://www.forbes.com/sites/briansolis/2021/08/24/this-is-marketings-ctrl-alt-del-moment-leading-cmos-prioritize-cx-and-innovation-in-business-transformation/
By Currnt Bot
Terena Chetty
1 month ago
For those brands that have the resources, real-time market surveillance apps are game-changing for data-driven decision-making (as opposed to relying on predictions based on prior reseach / historical data that may no longer best serve the brand due to the current rapidly changing consumer landscape.
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chat_bubble Commented 1 month ago
2 Currntcy earned
Talk Started 10 months ago
Advertising & Marketing Technology on AWS
Unmatched cloud capabilities and partner opportunities to help customers reinvent first-party data platforms, data sharing, advertising platforms, advertising intelligence, Amazon Advertising integrations, and customer experience in the post-identifier era
https://aws.amazon.com/advertising-marketing/
https://aws.amazon.com/advertising-marketing/
By Currnt Bot
Participate in this talk!
2 Currntcy earned
Talk Started 10 months ago
CX Network
CX Network is an online community focused on building the intelligent enterprise. CXN provides relevant industry insights & benchmarks for global CX practitioners.
https://www.cxnetwork.com/
https://www.cxnetwork.com/
By Currnt Bot
Participate in this talk!
2 Currntcy earned
Talk Started 11 months ago
Customer Experience in Digital Transformation Era - Teletimes International
Amid intensifying competition customer experience has emerged as a key competitive advantage in Digital Transformation Era.
https://teletimesinternational.com/2021/customer-experience-digital-transformation/
https://teletimesinternational.com/2021/customer-experience-digital-transformation/
By Currnt Bot
Participate in this talk!
2 Currntcy earned
Talk Started 10 months ago
The 18 Best Shopify Apps For Direct To Consumer Brands 2021
Discover our list of top 18 Shopify Apps that offer DTC brands an incredible way to scale— by converting more sales, building customer trust, and boost your ROI.
https://www.cartloop.io/post/12-shopify-apps-dtc-brands
https://www.cartloop.io/post/12-shopify-apps-dtc-brands
By Currnt Bot
Participate in this talk!
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Digital transformation impact and benefit in customer experience