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Michael Phelan

SOLUTIONS PARTNER

Michael Phelan

Start-Up CMO, Founder & Principal Go-to-Market Pros at Go-to-Market Pros

Joined 04/04/2016

Summary

Michael is a Principal & Founder at Go-to-Market Pros, helping companies make significant inroads into new markets & product categories. His specialties include marketing strategy and planning, Go-to-Market strategy, consumer, SMB & B2B marketing sales management, business development and more.
He is a former marketing executive and General Manager at Staples & Reebok and developed a new sales & marketing methodology in 2018 called “Magnet Marketing”.
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Rewards

27

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Level: LEVEL 05 (12mo pts: 4187 pts)

Rating: 4.57/5 stars (1814 ratings)

Lifetime points: 21349 pts

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Experience
Principal and Founder at Go-to-Market Pros
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Followed by 13

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Activities

  • Aug 2021 - Nov 2021

    Participated in a KnowledgeStream™: "The Future of Marketing Data and Privacy"

  • May 2021 - Jul 2021

    Participated in a KnowledgeStream™: "Navigating Digital Transformation: Paths to Profitability & Success"

  • Mar 2021 - Jun 2021

    Participated in a KnowledgeStream™: "Building Strategic Alliances and Partnerships in an Evolving Business Environment"

  • May 2021 - May 2021

    Participated in a KnowledgeStream™: "State of Modern Growth Study"

  • Since Apr 2021

    Participating in a KnowledgeStream™: "The Changing Dynamics of the Startup Environment"

  • Apr 2021 - Dec 2021

    Participated in a KnowledgeStream™: "The Changing Dynamics of the Startup Environment"

  • Feb 2021 - Apr 2021

    Participated in a KnowledgeStream™: "Strategic Decision Making for Audience Buying"

  • Feb 2021 - Mar 2021

    Participated in a KnowledgeStream™: "The Future of B2SB Marketing"

  • Apr 2019 - Mar 2021

    Participated in a Map: "Government - Sensing Trends and Disruptions Impacting the Government Workforce"

  • Sep 2020 - Jan 2021

    Participated in a KnowledgeStream™: "The Future of Direct-to-Consumer Marketing in the US"

  • Since Dec 2020

    Participating in a KnowledgeStream™: "Facilitator 2021 Experience"

  • Dec 2020 - Dec 2021

    Participated in a KnowledgeStream™: "Facilitator 2021 Experience"

  • Feb 2020 - Aug 2020

    Participated in a KnowledgeStream™: "Building Consumer Trust"

  • Jul 2020 - Jul 2020

    Participated in a KnowledgeStream™: "Key Trends Shaping the Future of Retailers and CPG Brands "

  • Jun 2020 - Dec 2021

    Facilitated a KnowledgeStream™: "Key Trends Shaping the Future of Retailers and CPG Brands "

  • Mar 2020 - Jun 2020

    Participated in a KnowledgeStream™: "The Future of Retail Technology"

  • Feb 2020 - Apr 2020

    Participated in a KnowledgeStream™: "Building Emotional Connections in B2B Markets"

  • Apr 2020

    Participated in a Sprint: "The Future of SKU Portfolio Management for Retail Consumer Brands"

  • Mar 2019 - Apr 2020

    Participated in a Map: "Retail - Sensing Trends and Disruptions Impacting the Retail Workforce"

  • Mar 2019 - Mar 2020

    Participated in a Map: "Health - Sensing Trends and Disruptions Impacting the Health Workforce"

  • Jan 2020 - Mar 2020

    Participated in a KnowledgeStream™: "Digital Transformations Impacting Hospital Visits"

  • Mar 2020 - Dec 2021

    Facilitated a KnowledgeStream™: "The Future of Retail and Commerce in North America"

  • Oct 2019 - Dec 2019

    Participated in a KnowledgeStream™: "CX Driving Business Success"

  • Oct 2019 - Nov 2019

    Participated in a KnowledgeStream™: "The Future of Media Planning for Retail & CPG/Pharma"

  • Jul 2019 - Nov 2019

    Participated in a KnowledgeStream™: "The Future of Digital Customer Engagement"

  • Aug 2019 - Oct 2019

    Participated in a KnowledgeStream™: "Future of Working Capital Solutions for B2B Small Business"

  • Sep 2019 - Dec 2021

    Facilitated a KnowledgeStream™: "The Future of Media Planning for Retail & CPG/Pharma"

  • 30 Jul 2019

    Answered a question on OpenForum: "Demand Generation- What's Your Secret Formula?"

  • May 2019 - Jul 2019

    Participated in a KnowledgeStream™: "The Evolution of Fee For Service Healthcare"

  • 13 Jun 2019

    Answered a question on OpenForum: "Execution > Strategy"

  • Jun 2019

    Participated in a Sprint: "The Culture of Diversity & Inclusion"

  • 05 Jun 2019

    Asked a question on OpenForum: "Should B2B companies put the breaks on revenue generating programs during a re-brand?"

  • Apr 2019 - May 2019

    Participated in a Map: "The Future of Media & Entertainment: Who's winning?"

  • 25 Apr 2019

    Answered a question on OpenForum: "Customer centric marketing"

  • Apr 2019

    Participated in a Sprint: "The MedTech Company of the Future"

  • Feb 2019 - Dec 2021

    Facilitated a KnowledgeStream™: "Developing Next-Gen Marketing Campaign Performance Metrics"

  • Jan 2019 - Feb 2019

    Participated in a KnowledgeStream™: "The Growth, Funding, and Exit Strategies for VC-Backed Startups"

  • Feb 2019

    Participated in a Sprint: "Transforming Organizations into Superfluid Enterprises"

  • 15 Jan 2019

    Answered a question on OpenForum: "Does R&D investment translate to true innovation and disruption (take a look at the biggest R&D budgets in the world)"

  • 15 Jan 2019

    Asked a question on OpenForum: "Does R&D investment translate to true innovation and disruption (take a look at the biggest R&D budgets in the world)"

  • 13 Jan 2019

    Asked a question on OpenForum: "Are you seeing any innovative in B2B Sales and Marketing Methodologies in 2019"

  • 15 Nov 2018

    Answered a question on OpenForum: "How do you think SMB can safeguard themselves against attack?"

  • 30 Oct 2018

    Answered a question on OpenForum: "Is The biggest enemy of Influencer Marketing its own success?"

  • 29 Oct 2018

    Answered a question on OpenForum: "Is the 'c-suite' turning 'c-sour'?"

  • 15 Oct 2018

    Answered a question on OpenForum: "What are some of your tools and best practices for doing research and analysis for clients and competitors?"

  • 08 Oct 2018

    Answered a question on OpenForum: "Marketing Function"

  • 24 Sep 2018

    Answered a question on OpenForum: "Best Practices in B2B Thought Leadership"

  • Sep 2018 - Dec 2021

    Participated in a KnowledgeStream™: "Currnt Facilitator Innovation"

  • Since Sep 2018

    Participated in a KnowledgeStream™: "Currnt Facilitator Innovation"

  • 19 Sep 2018

    Asked a question on OpenForum: "Best Practices in B2B Thought Leadership"

  • 25 Aug 2018

    Answered a question on OpenForum: "Where does Digital Transformation Belong in the C-Suite?"

  • 25 Aug 2018

    Answered a question on OpenForum: "Designing Technologies for an Aging Population"

  • Aug 2018 - Aug 2018

    Participated in a KnowledgeStream™: "How the Aging Population is Leveraging Technology to Improve Daily Life"

  • Aug 2018 - Dec 2021

    Facilitated a KnowledgeStream™: "How the Aging Population is Leveraging Technology to Improve Daily Life"

  • Apr 2018 - Jul 2018

    Participated in a KnowledgeStream™: "The Next On-the-Go Product for Millennials"

  • 24 Jun 2018

    Answered a question on OpenForum: "Re-branding a company's name. Where to start?"

  • Mar 2018 - Jun 2018

    Participated in a KnowledgeStream™: "Exploring Next Gen Care of Fibers & Textiles for Athleisure & Athletic Wear"

  • Feb 2018 - Jun 2018

    Participated in a KnowledgeStream™: "Exploring the Customization of Mass Production Supply Chains"

  • Mar 2018 - May 2018

    Participated in a KnowledgeStream™: "Exploring the Need for Sensory Cues to Enhance Product Experiences"

  • Mar 2018 - Apr 2018

    Participated in a KnowledgeStream™: "Exploring the Ecosystem Surrounding Lifestyle Performance Management"

  • Apr 2018 - Dec 2021

    Facilitated a KnowledgeStream™: "The Future of B2B Content Marketing and Lead Generation"

  • Mar 2018 - Dec 2021

    Facilitated a KnowledgeStream™: "Exploring Packaging Designed for the Aging and Disabled Population"

  • Mar 2018 - Dec 2021

    Facilitated a KnowledgeStream™: "The Next On-the-Go Product for Millennials"

  • 22 Mar 2018

    Answered a question on OpenForum: "Redesigning Packaging vs. Designing External Products to Aid in Package Opening"

  • Mar 2018

    Participated in a Sprint: "The Future Enabled by Consumer-driven "Electronic Life Records" "

  • Feb 2018

    Facilitated a Sprint: "Developing a Business on Personalized Beauty and Custom Fit Products"

  • Feb 2018

    Participated in a Sprint: "Understanding the Challenges of Workshop Facilitators in Qualitative Market Research"

  • Apr 2017 - Dec 2017

    Participated in a KnowledgeStream™: "Direct-To-Consumer Startups"

  • Sep 2017 - Dec 2021

    Facilitated a KnowledgeStream™: "The Future of Department Store Retailers"

  • Jun 2017

    Participated in a Sprint: "Growth Opportunities for Spices, Seasonings, Condiments, & Toppings"

  • Apr 2017 - May 2017

    Participated in a KnowledgeStream™: "Developing a Channel Strategy for Resellers "

  • Apr 2017

    Participated in a Sprint: "CPG Dead or Alive"

  • Apr 2016

    Participated in a Sprint: "Future of Influencer Marketing"


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