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Inna Sheyn
Director | Market Strategy & Planning | Innovation | Product Development & Management | Product Marketing | Healthcare at AARP Services, Inc.
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Inna Sheyn
Director | Market Strategy & Planning | Innovation | Product Development & Management | Product Marketing | Healthcare at AARP Services, Inc.
Joined 12/05/2018
Level: LEVEL 01 (12 mo pts: 0 pts)
Lifetime points: 18 pts
Director | Market Strategy & Planning | Innovation | Product Development & Management | Product Marketing | Market Intelligence | Healthcare
* A proven leader with multinational and non-profit company experience and expertise in developing successful B2B/B2C market growth and product strategies.
* Strategic planning, product development and product management expertise.
* Healthcare, managed care, pharma and medical devices industries
* MBA & MD degrees
* Hands-on experience in multinational matrix (Fortune 500) and non-profit company settings
* Deep understanding of commercial and Medicare/Medicaid insurance space, healthcare quality, population health, health & wellness, caregiving and health policy
* Excellent track record in establishing and managing new departments, projects, products, budgets and client relationships.
Specialties: B2B and B2C marketing, strategic marketing, strategic planning, product management, product marketing, market analysis, market development, market research & competitive intelligence, marketing management, business development, sales support, international business, branding, integrated marketing communications, digital and social media marketing, trade shows and events, project management, vendor management, contract negotiations, budgeting, forecasting, pricing, compliance, medical /scientific affairs, clinical medicine.
* A proven leader with multinational and non-profit company experience and expertise in developing successful B2B/B2C market growth and product strategies.
* Strategic planning, product development and product management expertise.
* Healthcare, managed care, pharma and medical devices industries
* MBA & MD degrees
* Hands-on experience in multinational matrix (Fortune 500) and non-profit company settings
* Deep understanding of commercial and Medicare/Medicaid insurance space, healthcare quality, population health, health & wellness, caregiving and health policy
* Excellent track record in establishing and managing new departments, projects, products, budgets and client relationships.
Specialties: B2B and B2C marketing, strategic marketing, strategic planning, product management, product marketing, market analysis, market development, market research & competitive intelligence, marketing management, business development, sales support, international business, branding, integrated marketing communications, digital and social media marketing, trade shows and events, project management, vendor management, contract negotiations, budgeting, forecasting, pricing, compliance, medical /scientific affairs, clinical medicine.
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