Allison's natural ability to understand consumer behavior and extensive experience in marketing allow her to effectively assist companies in successfully reaching their target market through packaging, print media and live events. Allison consults for many companies in the functional food and nutraceutical industry in North America, offering assistance in marketing and brand management.
Allison is a nutritional scientist and one of the most enthusiastic Canadian educators of nutrition and food. Allison is a freelance writer, a professional speaker/media personality and a practicing Registered Holistic Nutritionist. She is the author of four books including Probiotic Rescue (Wiley 2008), Feed Your Skin, Starve Your Wrinkles (Fairwinds 2009) and her latest, The 100 Healthiest Foods to Eat During Pregnancy (Fairwinds 2009). Allison writes for numerous magazines including Best Health, Alive, Integrated Health Retailer, Beyond Fitness and Parents Canada.
As an expert, Allison is a key note speaker on stages across North America, and has been featured in many national magazines including Cosmopolitan and Woman's World.
Allison is a Registered Holistic Nutritionist with a practice in Halifax, NS. She specializes in digestive, prenatal, paediatric and weight loss. Allison is best known for making the science of health easy to swallow.