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Paolo Beffagnotti

Paolo Beffagnotti

Brand Protection Digital Manager at Nike

Joined 09/12/2017. Invited by
Santhosh Nair

Summary

Highly motivated, talented and result orientated digital specialist with eager approach to new challenges. Creative team player with excellent communication and interpersonal skills.
Specialties: digital brand protection, online research, cybercrime, market research, web analytics, sport services.
https://www.linkedin.com/in/paolo-beffagnotti-599a0213/
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Level: LEVEL 04 (12mo pts: 1377 pts)

Rating: 4.81/5 stars (3716 ratings)

Lifetime points: 31399 pts

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Experience
Brand Protection Digital Manager at Nike
International Doping Control Officer at ITA - International Testing Agency
Member of the managing board, anti-doping coordinator and website manager at Vol.A.
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Followed by 8

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Activities


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Exploring the Intersection of Beauty and Digital Experiences in the Metaverse
As the Metaverse matures and begins to be adopted by consumers, we want to envision how beauty products and digital technology will intersect to create unique branding experiences. We will explore topics such as how digital experiences can transform the beauty industry, what can be learned from digital experiences like console gaming, or how the digital environment can help express brands in a new way.
+35
Recent followers
Panel
Retail - Sensing Trends and Disruptions Impacting the Retail Workforce
We're assembling an online advisory panel to explore the trends and disruptions impacting the retail and e-commerce workforce. Specifically, we'll discuss the technological, social, economic, demographic, environmental, and geopolitical shifts that are shaping the future workforce landscape in retail.
+160
Panel
The Impact of Remote & Hybrid Work on People, Process, and Technology
As the majority of companies have shifted to remote or some sort of hybrid work, we want to explore how the demand for people, processes, and technology has shifted. We are looking to understand how business leaders are managing hybrid workstyles, security risks, and new tech solutions to improve operations.
Panel
Communicating with Customers in Engaging and Trustworthy Ways in Today's Media Environment
People are trusting traditional media less and less so companies need to find new ways to communicate with their market in an engaging method while being understanding of shifts in customer preferences. We will explore the various challenges, technologies, and best practices companies are taking to resonate with their target markets.
Panel
The Rising Need for Automation Software
As the pace of automation is accelerating and more organizations creating fully automated value chains, we want to better understand how business leaders navigate their existing challenges and determine whether automating certain functions is a worthwhile investment.

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