KNOWLEDGESTREAM AT-A-GLANCE
The Future of the Retail & Commerce Landscape
ABSTRACT
Future of Commerce Landscape, who will Survive & Flourish and Why! Our title sponsor; Mavatar is a technology company building solutions that changes the way people shop, sell and advertise. We are a signature sponsor at https://ccommercesummit.com/ and would like to discuss these topics in the upcoming summit in Napa Valley. C-Commerce is for "Consumer-Centric, Contextual, Crypto, Collaborative and Connected Commerce". Customers have more purchasing options these days, than they have ever had. In order to attract those shoppers Online and Brick & Mortar retailers, have to create the most transparent and consumer-centric experience which is secure, scalable without threatening their privacy. These solutions have to make shopping engaging, social, rewarding, offering shoppers the best value for the time and money spent with ease of locating, trying out, exchange and return of any goods. With the popularity of consumer-centric, omnichannel and revolutionary technologies such as Blockchain, AI, VR/AR, IoT providing total transparency and many other amazing features are achievable at this time. With the advent of GDPR, and many governments are now enforcing severe user privacy policies to protect their citizens. Facebook and other media companies have changed their business models from PUSH advertising to PULL advertising User-generated advertising and scalable influence marketing seems like the next resort for the industry. C-Commerce Summit attendees are looking from experts like you to clearly define and pave the future for commerce, which will change the way people shop, sell and advertise. We would like to invite you to look into the following topics and bring your ideas forward. As a leader if your panel description (500 word limit) will be approved, you will have opportunity to apply for a VIP seat and possibly moderating your panel. C-Commerce Summit excited to bring founders, C-suite and executives from multi-billion dollar retail, media, commercial real estate and retail technology companies who will be sharing their needs, solutions and learnings in this by-invitation only forum Napa (Wine Country), Ca. Your VIP registration will be covered by Mavatar. These are the panel topics we are considering, but we are open to your suggestions: - Complying with GDPR and Privacy Regulations - Leveraging User-Generated advertising and influence Marketing to create a sustainable and crowdsourced salesforce. - Closing the gap between online and offline sales, shopping and advertising - New ways to incentivize shoppers, brand ambassadors and eliminating middlemen and bottleneck - Creating branded affiliatenetwork platform without the back office overhead - Enabling Cost Per Transaction (CPT) with total transparency on ROI & reducing overall cost, instead of phony metrics such as CPM, CPC, CTR, with no clear ROI adding unnecessary cost to bottom line. - Tracking every ad dollar to actual sales dollar with total transparency in the full sales cycle. - Leveraging new contextual, connected and blockchain-based marketplace to compete with likes' of Amazon's fragmented marketplace. - Leveraging Blockchain and/or Cryptocurrency for processing millions of micro-payments without any back-office overhead - Leveraging AI, AR, VR, IOT and other emerging technologies to create more fun, satisfying, rewarding, captivating, secure and transparent ominchannel shopping experience.
PARTICIPANTS
OBJECTIVES
1. The future of shopping who will survive and Thrive : Discuss What is important/disruptive to the Retailers/shoppers and how will technology address those in near future and bring more shoppers to B&M stores.
2. Priotrize what is needed to reverse the trend : Identify the range of needed capabilities and understand the feasibility of each, so one can reverse the trend and bring shoppers back to physical shops and malls.
3. identify who within Retail space should be approached: identify key people within the Retail eco-space who should be approached, such as key consulting firms so that they could present the top key messages to CxO of retailers to reverse the trend.
4. Identify key competition: Discuss Strength and Weakness of existing and other solutions
End Date: May 18, 2018
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THEME #1
Knowledge of Retail Space Advertisement, Affiliate Marketing
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