SMARTGROUP™ AT-A-GLANCE
Top Predictions for the Market Research and Analytics Industry
ABSTRACT
Industries and markets are rapidly changing as companies and people have to adjust to a new norm and reality. This SmartGroup™ of experts is taking on a big-picture perspective on the latest trends, changes and future state of the market research industry (trends, drivers, needs, frictions, technologies, values, and recommendations) as we enter into a new era. SmartGroup™ members nominate and vote on future topics to explore as the platform curates monthly reports that develop the reputation of its contributors and enable other professionals to stay relevant on the topic.
PARTICIPANTS
OBJECTIVES
1. : Determine the challenges, drivers, trends and frictions specific to the scope.
2. : Develop a thorough list of alternatives, their strengths and weaknesses, supported by examples.
3. : Define the key characteristics that would need to be true to make the desired impact.
4. : Define the recommended path(s) for a viable solution and identify the critical success factors in deployment.
End Date:
CONTRIBUTIONS
ACTIVITY
435 Days
18 Themes
26 Contributors
433 Posts
96 Comments
69 Followers
OUTPUTS
None yet
THEME #2
Creating Competitive Advantage