PARTICIPANTS

Jonathan Summey

VP Global Digital Marketing | Metrics-Driven Marketing Leader | Customer Acquisition, Inbound, CRO, SEM, SEO, eCommerce

Valerij Stepanov

Co-founder

Nicole France

VP and Principal Analyst

Sharon Turnoy

Owner & Principal, Messaging Maven

Robert Collings

Marketing Director

Kristina Hernandez

Dedicated Consultant: Events, Entertainment, Media, Marketing, Sales, Automation, Engagement, and Children's Literacy

David Food

Supply Chain Analyst - Purposeful Innovator - Market Strategist - Passionate Educator - Leadership Catalyst.

Lisa Rom

Global Strategic Alliances Marketing with Channel Impact @VMWare

Simon Elliot

Experience Matters | Lead | Engage | Transform | Thrive

OBJECTIVES

1. : Determine the challenges, drivers, trends and frictions specific to the scope.

2. : Develop a thorough list of alternatives, their strengths and weaknesses, supported by examples.

3. : Define the key characteristics that would need to be true to make the desired impact.

4. : Define the recommended path(s) for a viable solution and identify the critical success factors in deployment.