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Transforming the B2B Buying Experience

March 19, 2018 to January 16, 2019

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B2B sales are hard but buying is even harder. Today's buyer is being bombarded with a constant flow of emails, phone calls, and social touches which is creating lots of noise for buyers to pick out the signal that matters. We are looking to learn how organizations are using science and sincerity to 'rise above the noise' to create a better buying experience.


Panelists (48)

David Cottrell Managing Director @ Gradient Limited
David Cottrell Managing Director @ Gradient Limited
Fehmida Kapadia Helping organizations adopt a customer-centric approach to manage their innovation and marketing strategy.
Michael Phelan Start-Up CMO, Founder & Principal Go-to-Market Pros
Paolo Beffagnotti Brand Protection Digital Manager
Joana Santos Digital Marketing Consultant
Sandy Waters Semi Retired at SW Consulting but still helping companies accelerate growth
Steve Borochoff VP Sales | Advisor | Software, Systems, Sensors | Enterprise, OEM, Embedded | Artificial Intelligence | IoT |
Primo Bonacina Managing Partner, PBS - Primo Bonacina Services: consultancy on marketing/digital, business/sales, management/HR
Jay Dwivedi Business Strategy, Market Intelligence for Industrials and Tech Sectors
Kevin Ascher Modernizing sales teams to produce amazing results
Kevin Ascher Modernizing sales teams to produce amazing results
Doug Landis Growth Partner @ Emergence Capital
Carola van der Linden Marketing Manager Alteryx
Olivier Legrand Managing Director at Onext Bvba
Chris Woods Global Innovation & Strategy Leader at Insight
Joan Dharmadi Senior Business Development Manager
Robert Cameron “Senior Integrated B2B Direct Marketing Strategist: Building brands for the future”
Michael K
David Feidner Collaborative Global Leader & Executive Coach
Alexander Robinson BDM Seeing Machines | Co-Founder Airly | Writer | Pilot
Lisa Kilawee Health Care Industry VP, Alliance Strategy. Developing partnerships to help providers navigate accountable care.
Falguni Desai Head of Digital Strategy & Transformation
Ed A
Vishal Srivastava B2B Technology & SaaS Marketing - helping growing SaaS with Digital Marketing & Sales Planning and Execution
Gabriela Lavezzari Principal at Vertex Advisors
Fanish Shukla Lead CIO, Enterprise Architect, Innovator, Founder, Speaker and DeepListener
Karl Chang Business Consultant
Larry Kramer General Manager/SEVP/Sales-Marketing Leadership- Medical Devices/Pharmaceuticals/Distribution
Nayyara Rahman Director Digital Services; Ethics At Work Advocate
Sebastian Grodzietzki CGO @ PARIS AG | MD @ multiple | Serial Founder | Business Angel | Chief Advisor (IoT, Digital Transformation, EduTech + Growth) | Speaker
Dan Harper Business Advisor -- Sales, Marketing and Management Consulting
Glenn Wastyn High-tech Solutions Executive: CEO, Regional & BU Management, VP Sales and Marketing with Global Impact
Joseph Zuccaro Transforming Marketing and Sales Teams with the power of the MarTech stack.
Trish Bertuzzi Author of "The Sales Development Playbook," CEO of The Bridge Group, Inc. and Inside Sales Evangelist
Olaf Zwijnenburg OmniChannel Executive (Retail, Wholesale, FMCG)
Patty Block Market Development Director *Add New Sales Streams *Create Unique Bus Dev & Content Mgt Programs
Paul Fenick Senior New Account Executive - New Business Development
Akshay Birla Sales & Marketing at Radix Health | Board Member: Woodstock School, KFI | Amateur Podcaster
Kristina McMillan VP Research
Daniel Watt Director of Sales Efficiency for the Americas at Future Electronics
Bill Beckman Regional Sales Director at ARANZ Medical
Kathy Jia Senior Director, IT Professional Services
Ashleigh Early Delivering and Empowering Ready-Made SDRs with Sales Apprenticeships- #WWS #W2W
Dailius Wilson VP Sales and Growth
Janet Monroe Senior Executive | B2B | Customer Success│Strategy Design | Consultative Sales | CRM | Data-Driven Business Results
Jeff Davis Aligning B2B Marketing and Sales to Drive Growth - Keynote Speaker | Coach | Blogger | Podcaster
Darrell Ellens I Help CEOs, CMOs, CTOs, CFOs and Authors Become Thought Leaders. World-Class LinkedIn Profile Makeovers #SocialSelling

I’m in, what should I do?

First, post in the theme, then post on some of the others’ posts. You can support your peers or politely challenge their ideas. Then go into the Map and nominate a point supported by a few sentences; people will then vote on it.


How often should I come in?

Contribute a couple times during each Theme when it's convenient to you. If you do that, you will earn your honorarium and be eligible for additional points. You will receive notifications when there are new posts.


What are the points all about?

Currntcy points are redeemable points that you can cash in. You earn them 2 ways: one, contributing each Theme; and two, when the facilitator or panelists interact with you or recognize your ideas through voting or key takeaways. Likewise, they earn points when you interact with them. The more interaction, the more points, the better the insights. Panelists with low or no points are often replaced on the panel. Go here to learn more about how points impact your level.


How much and how do I get paid?

Typically there is a minimum honorarium of 200 Currntcy (equal to or greater than $50, depending on your level) for minimal contribution on each Theme, but you can earn much more if your posts are recognized by your peers and the facilitator...more interactions, more points.


How do I redeem points?

If it’s the first time, go to ACCOUNT SETTINGS by hovering over your avatar in the upper right and then go to MY PAYOUT DETAILS to enter your info. Then hover on your points next to your avatar. There is a drop down that should say “Available Currntcy” Click that and specify how much you want to redeem. If you get stuck, email


How do I adjust the frequency of emails I receive

Go to the BELL ICON on the top of the page and click settings. That will bring up a management tool for all notifications from Currnt.


How will my input be used, by whom?

Panels are sponsored by Companies (often anonymous) who want to learn more about what the panelists think. Their teams use it for critical innovation, product and strategy learnings. Sponsors have the right to repurpose the learnings into thought leadership where all panelists are properly quoted.


Can I opt out any time?

Yes. Just email us at and ask to be removed from the panel.