For most CPG product categories, I expect the next generation to continue to go in two directions. Both of these would be driven by ingredients. One is more technical with better performance for specific hair needs based on science. The other would be more "natural," simpler, safer, and more sustainable. Both can co-exist as for every trend there is a counter trend. And consumers will be looking for products that meet their own personal hair care needs.

Hair care products (all health care beauty aids actually) are moving towards more natural and “earthly” products. There is an increasing trend in the use of Shea butters, coconut oil, tea tree oils just to name a few.

From a material science perspective, the current hair care products mostly act on the hair outer surface and modify the surface properties which reflect onto consumer sensory (both visual and tactile). Major surface modification these products bring about is surface coating and surface lubrication that alters friction and stiffness of the hair. The next trend could be dealing with the sub structural components of the hair. A recent article discuss about the usage of Sol gel technology for providing hair strength by penetration of small reactive molecules.( Hallegot, P. et al. J Sol-Gel Sci Technol (2016) 79: 359. . https://doi.org/10.1007/s10971-016-3961-z). More emphasis would be given for structurally reversing the hair damage in a real sense not by superficial surface coatings.
Identification of suitable ingredients both natural and synthetic that could provide such modifications in sub structural components of hair would rule the Hair care segment.

Hair care and beauty are moving towards a more natural approach, a more sustainable production, and an interest in healthy rather than just beauty. On those lines, science will play a major role into attacking root cause of issue rather than just "symptoms", developing products for a larger variety of hair structures and external conditions, taking into account natural ingredients and less chemical ones.
Companies are finding that they not only need to have good quality, but also be environmental responsible and represent different hair structures and mixes.

As far as next generation of hair product category, I think hair color has still lot of potential to grow especially in developing world. I have noticed a significant increase in hair coloring trend in South Asian countries in last 4-5 years...and natural products are preferred over synthetic chemicals.

Hello Samares.

One of the trends in haircare is actually "haircare knowledge". Today, consumers can get a lot of information about their skin but not that much information concerning their hair. This is probably why a big company like L'Oréal came up with a connected comb with Withings (now called Nokia Health). The connected comb is supposed to analyse different aspects in the hair and push the consumer to the products that are best for their hair.

I think the next haircare brands will look into science to explain the different hair behaviours. The products will present better solutions for hair problems, with more scientific explanations.

The 'All Natural' trend is also an important one. Brands are searching for ways to include organic elements but still have a good and life-during product. L'Oréal created new 'natural' hair colors, based on natural henna elements without ammoniac or any chemical element in them. Unfortunately organic doesn't rhyme with longevity. Maybe there will be a new serie of efficient and natural products, put in small packages with a very short expiry date (2-3 days)...

The 'All Natural' trend is aligned with a 'Vintage' trend. There is a clear 'nostalgic' trend : going back to the basics, to home-made grandma recipes. Another direction for hair products would probably be DIY products where people combine their hair products themselves according to certain elements they are looking for (more camomile for blonder hair, more henna for a red/brown color and so on).

Do not hesitate in coming back to me if you have any questions. This is a great and inspiring topic.

How to Download WinRAR 5 70 setup getintopc + Crack 32bit+64bit Winrar 5.70 32bit/64bit Setup + Crack|| Latest Version | 100% Working In this video 

One of the first things you'll need as a parent is a car seat. A convertible car seat is a great option for toddlers as it can be used rear-facing for infants and forward-facing for toddlers. Look for a car seat with a five-point harness and adjustable headrest to ensure your child's safety and comfort. https://toddlershelp.com/best-toddler-luggage/

One of the major roles that ingredients science will play in the development of these new hair care products is the ability to create more effective and natural ingredients. For example, there has been increasing interest in using plant-based, biodegradable, and renewable ingredients that are gentle on the scalp and hair while also being environmentally sustainable. Moreover, let's look at pizza tower which is an interesting adventure game. It features engaging gameplay and awesome graphics.