This group of experts is exploring insights in current (and future) shifts in attitudes, beliefs, needs and behaviors that impact our businesses and our world. Understanding the why and how these shifts may be temporary or long lasting/permanent. In addition, exploring how best to uncover the insights behind the shifts we see – the why behind the what. Gathering methods and insights worth sharing.
Welcome to SmartGroups™. In an effort to stay mentally limber and virtually connected, these online professional groups tackle narrow topics for the purpose of producing unique insights on a monthly basis.
COLLABORATE. NETWORK. INCREASE RECOGNITION.
These are exclusively curated groups of 20 to 30 thought leaders, collaborating on trending, narrow topics to produce intelligent monthly insights with very little work on any one person. Relevant professionals that are selected by the sponsor are recognized in the monthly report as a thought leader on the topic and can earn cash rewards through the interaction. In addition to the sponsor, panelists can share the reports with their market, customers or peers, thus increasing their reach, influence, and recognition.
If selected into this SmartGroup™, you will be exploring a new industry topic each month with your group. The countless new relationships you make are bound by a common passion for the topic and a mutual desire for continued learning, and authentic recognition. While we promote healthy debate, there is no self-promotion, grandstanding, or intimidation tolerated on the platform.
Your participation and engagement are at your convenience, a few times a month or more, day or night, and you can opt-out at any time. If selected as a panelist, you will have the opportunity to invite other professionals and nominate future topics for the group to work on.
peopleSeeking Expert Participation
brand managers, consumer researchers,
trend researchers, CPG -
consumer goods, Consumer trend experts
Innovation groups (e.g. IDEO)
Corporate Market research roles in Consumer facing companies - large and small (e.g. Clorox, P&G, J&J, Burt's Bees, Nike, Toyota, Kroger, Coke, S.C. Johnson, Kimbrly Clark, Kao,