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Troy Vera
Troy Vera

Global Demand Generation Manager, National Award Winning Designer & Developer

Austin, Texas Area

  • Focus: Contributions are valued by peers
  • Accountability: Thoroughly contributes in all areas
  • Sense of Urgency: Consistently responds in a timely fashion
  • Team: Frequently supports and responds to peers
info

Awards earned:

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Level: LEVEL 01

12 month points: 5 ptsView details

Lifetime points: 5 pts

skills
Lead Generation
Advertising Operations
Digital Strategy
Media Planning
Webinar Management
Public Speaking
Mobile Advertising
Content Marketing
Marketing Development & Strategy
PROFILE

Summary

Positions Held: Assistant Vice President of Print Production • Art Director • 3rd Party Lead Generation Manager • Demand Generation Manager • Marketing Manager • Campaign / Account / Project Manager • Web Designer & Developer

I’ve earned 19 national design awards & have 25+ years of experience in progressive marketing, design & production. I've also focused heavily on dynamic digital media & online marketing.

At Dell EMC, I excelled in media planning & operations as a subject matter expert & trainer in digital 3rd party lead & demand generation for North American Commercial Field Marketing.

I was responsible for planning, building, coordinating, executing, measuring & reporting on more than 800 campaigns - across multiple vendors & business units for more than 2 years with Dell EMC. The campaigns I managed earned praise & accolades from senior management & leadership in quarterly review meetings – I earned three “Better Together Awards” for excellence in cross-departmental collaboration.

In the process of managing the campaigns, I worked across finance, analytics, planning, event & products teams. I regularly worked with agencies, vendors & internal stakeholders to ensure quality control in lead quality & campaign operations.

I earned my Bachelor’s in Business & Marketing with a 3.5 GPA – while working full time at a publishing company & advertising agencies. My dual role for 11 years as Assistant Vice President of Production & Art Director earned me 19 national design awards for print & digital works – I have a keen eye for design & marketable materials.

Experience

ACTIVITY