Currnt | Lynn Power

Collapse

SOLUTIONS PARTNER

Lynn Power

Marketer, CEO, Co-Founder, Entrepreneur, Learned Extrovert at MASAMI & Isle de Nature

Joined 04/12/2017. Invited by

Paolo Beffagnotti

Summary

I've spent 30 years in the advertising world and left to become an entrepreneur. I launched MASAMI, clean premium haircare, with my co-founder James Hammett in February 2020. Shortly after, I launched Isle de Nature, luxury bee-powered home fragrance. I've been fortunate to work on amazing brands throughout my career including Hershey, Clinique, Campari, Kohler, American Express, L'Oreal. Am passionate about empowering women to find their voices and helping organizations embrace change.

Rewards

Level: LEVEL 02 (12mo pts: 22 pts)

Rating: 4.83/5 stars (269 ratings)

Lifetime points: 3735 pts

Experience

CEO, JWT NY at J. Walter Thompson Worldwide

Co-Founder at The HMS Beagle

Co-Founder & CEO at MASAMI

Co-Founder at Isle de Nature

Follow back

Followed by 8

Activities

Oct 2020 - Jan 2021

Participated in a KnowledgeStream™: "The Future of Direct-to-Consumer Marketing in the US"
May 2020 - Aug 2022

Facilitated a KnowledgeStream™: "Disruptions Impacting the Canadian Lending Market"
Nov 2018 - Mar 2020

Participated in a KnowledgeStream™: "Investor Panel"
Oct 2018

Participated in a Sprint: "Disruptions Impacting The Future of Health Plans"
Feb 2018 - Jun 2018

Participated in a KnowledgeStream™: "Global Disruptions Facing Board Members"
Jan 2018 - Jun 2018

Participated in a KnowledgeStream™: "Exploring the Latest Trends in Hair Care"
May 2018 - Aug 2022

Facilitated a KnowledgeStream™: "Creating a Unique Value Proposition for Convet.it"
May 2018 - Aug 2022

Facilitated a KnowledgeStream™: "Exploring Technical Trends & Innovations in the Development of Online Experiences"
May 2018 - Aug 2022

Facilitated a KnowledgeStream™: "The Ideal Product Website User Experience"
Feb 2018

Participated in a Sprint: "Developing a Business on Personalized Beauty and Custom Fit Products"
Apr 2017

Participated in a Sprint: "CPG Dead or Alive"

Hide

8Follower(s)

+ FOLLOW

All (61) Talks (29) Currnts (7) Panels (25) Gigs (0)

7 Currntcy earned

Talk Started 16 months ago

We are back Wednesday at 6pm ET

Connect with other founders over 50 and share challenges, successes and tonight, we'll focus on resources.

https://www.linkedin.com/posts/lynn-power-02b8904_clubhouse-founders-entrepreneur-activity-6790673285559533568-TQya

Lynn Power on LinkedIn: #clubhouse #founders #entrepreneur https://www.linkedin.com/posts/lynn-power-02b8904_clubhouse-founders-entrepreneur-activity-6790673285559533568-TQya

By Lynn Power

Jackie Rauchberger

16 months ago

Looking forward to listening in tonight and learning from such a great group of leaders!

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Commented 16 months ago

4 Currntcy earned

Talk Started 16 months ago

Join us on Clubhouse

We are talking about what it's like to start a company in your 50's - the unique challenges and the upside, helping each other navigate. https://www.joinclubhouse.com/club/founders-over-50

Founders over 50 https://www.joinclubhouse.com/club/founders-over-50

By Lynn Power

Participate in this talk!

Recent followers

GuildsTM

Founders Over 50

A Currnt to share learnings, resources and knowledge with peers of what it's like to start a company in your 50's.

Moderated by

Creators

Audience

Last post 2 days ago

Talk Started 12 months ago

In With the Olds! Why Aging is No Longer a Dirty Word

Love this article from LA Magazine about embracing aging:
https://www.lamag.com/mag-features/in-with-the-olds/?utm_source=GetTheElevatordotcom

By Lynn Power

Participate in this talk!

13 Currntcy earned

Talk Started 12 months ago

Your business needs an enemy

https://www.entrepreneur.com/article/379646

By Lynn Power

Jatindranath Das

8 days ago

Developing your brand into a trusted news source is therefore a double-edged sword: readers are more receptive to taking your content seriously and engaging with it. But there’s more competition and noise than before. It’s critical that you carve out a strong voice and identify the areas where you truly want to be a thought leader. It’s best to start with a narrow focus and gain credibility for your expertise than to go broad initially and not be taken seriously.

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Jatindranath Das

8 days ago

Enemies take full advantage of your weaknesses. If you are honest and fair-dealing with everyone, your enemies will be hard-pressed to make any accusation stick - especially any claims that you are dishonest or uncaring. If you have nothing to hide or be ashamed of, you start out ahead - and are much more likely to win in the end.

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Jatindranath Das

8 days ago

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Commented 8 days ago

2 Currntcy earned

Talk Started 12 months ago

B2B Challenger Brands

https://turtl.co/blog/tactics-for-b2bs-to-borrow-from-challenger-brands/
https://www.personadesign.ie/challenger-brands-become-market-leaders/
https://www.marketingsociety.com/think-piece/challenger-brands-watch-2020

By Lynn Power

Lynn Power

10 months ago

Great list!

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Jennifer Mathers

10 months ago

Thanks for sharing, my key takeaway is the Five Golden Rules for Challenger Brands

Differentiate: Define what you’re trying to change — and how
Influence: Be convinced — and convincing
Connect: Clearly state your value proposition — authentically
Communicate: Learn from mistakes — both yours and others
Innovate: Listen to customers — and keep looking over your shoulder

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Commented 10 months ago

Talk Started 12 months ago

Brand Values -- So important!

https://www.entrepreneur.com/article/379644

By Lynn Power

Participate in this talk!

Talk Started 13 months ago

Brand positioning framework

By Lynn Power

Participate in this talk!

1 Currntcy earned

Talk Started 14 months ago

Liveshopping platforms

talkshoplive
ShopLIT Live
ShopShops
Spin LIVE
Amazon Live
Amperstand
HelloBrand

By Lynn Power

Lynn Power

12 months ago

https://beautymatter.com/articles/masami-our-journey-into-livestreaming?utm_source=newsletter&utm_medium=email&utm_campaign=Mon%208%2F9%3A%20Walmart%20Flips%20the%20Script%20on%20the%20Traditional%20Buyer%2FSeller%20Relationship%20-%20Prem%20%2B%20Pro%20%28RCzNdy%29&_kx=pGpjSMC1_x9lKGUZIQ-t6rXrVJe6cLQPytwGKV3Aqgk%3D.UCfjfs

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Commented 12 months ago

1 Currntcy earned

Talk Started 15 months ago

Freelance resources

https://b2bfree.com/
https://weareindy.com/
https://bolster.com/
https://www.fiverr.com/

By Lynn Power

Participate in this talk!

Talk Started 15 months ago

Inventory management process

Thank you, Diana!
Here's an article on cycle counting. . .
https://www.logiwa.com/blog/cycle-counting-inventory

By Lynn Power

Participate in this talk!

Talk Started 15 months ago

Audio Journaling with Journify.co to preserve your mental health

Benefits:

Audio is an easier format (more natural).

More stream of consciousness vs. writing.

See more about it here: www.journify.co and check out the wellbeing tests, burnout blog and more.

By Lynn Power

Participate in this talk!

Talk Started 15 months ago

Audio Journaling with Journify.co to preserve your mental health

Benefits:

Audio is an easier format (more natural).

More stream of consciousness vs. writing.

See more about it here: www.journify.co and check out the wellbeing tests, burnout blog and more.

By Lynn Power

Participate in this talk!

3 Currntcy earned

Talk Started 15 months ago

Tonight on CH: 6pm ET Coping with stress

Coping with stress - Clubhouse Talk tonight at 6pm ET * From FOUNDERS OVER 50 Clubhouse room

w/ Lynn Power, Lamia Pardo, Kelly Kovack, Sarah Kotlova, James Hammett, Diana Little, Elaine Morrison, David Stewart, Mary Katherine Schenkel, Suzanne Zelov — As a founder over 50, our stress is different. Whether it’s dealing with teenage kids or aging parents, let’s talk about our strategies to deal with it.

https://www.joinclubhouse.com/event/mavOwJN7

Coping with stress - Founders over 50 https://www.joinclubhouse.com/event/mavOwJN7

By Lynn Power

Lynn Power

15 months ago

oh, and aging husbands!

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Diana Little

15 months ago

Teenaged kids AND aging parents. AND.

0 Unhelpful
0 Not Relevant
0 Not Sure
0 Valid Thought
0 Great Point

Unhelpful
Not Relevant
Not Sure
Valid Thought
Great Point

Commented 15 months ago

School name

Study

Degree

Start Year

End Year

First Name

Last Name

Company Name

Professional Title

Location

Country

Twitter Handle

Facebook Handle

LinkedIn Profile URL

Moderated by

Creators

Audience

Total Points: 3735

Edit Partner Bio

Add Position

Add Education

Profile

Profile

Current title:

Current company:

Profile Summary:

Twitter:

Facebook:

Linkedin:

Instagram:

Partner Description

Edit your Comment

Edit your Post

FOLLOWERS ()

Edit your post

Add tags to your profile

What is your LinkedIn profile URL?

What is your Professional Title?

What company do you work for (if applicable)?

Suggested tags

Post an Update

Edit your Update

EDIT APPLICATION

Edit your Comment

arrow_back Add tags to your Talk

Start a Talk

Comments Keep the conversation going

Add talk to Currnt

Login to your account

Create your account

Recover password

Linkedin URL

Total Points:

Add tags to your Talk

Comments
Keep the conversation going