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Grant Gooley
Grant Gooley

Director, Agency

Ontario, Canada

  • Focus: Contributions are valued by peers
  • Accountability: Thoroughly contributes in all areas
  • Sense of Urgency: Consistently responds in a timely fashion
  • Team: Frequently supports and responds to peers
info

Awards earned:

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Rating: 4.04/5 stars (0 ratings)

Level: LEVEL 03

12 month points: 577 ptsView details

Lifetime points: 577 pts

skills
SEO 20
Google Analytics 20
Analytics 20
Competitive Analysis 20
Advertising 1
Digital Marketing
Social Media Marketing
Marketing Communications
Digital Strategy
Online Advertising
Online Marketing
Digital Media
Email Marketing
SEM
Web Analytics
Google Adwords
PPC
Lead Generation
CRM
Mobile Marketing
Account Management
Product Marketing
Market Research
B2B
Affiliate Marketing
PROFILE

Summary

I am a strategic marketing professional who has a deep passion for leading the way in respect to technology and innovation. Enthusiasm, drive and grit would describe my ethics and approach towards winning in business and life.

People would say I am always looking at the big picture and dissect concepts and problems from different angles than everyone else. They also might tell you I'm scared of raccoons. Currently studying my MBA I hold a Director position at an international medical marketing agency.

Strategic Marketing | AI | Keynote Speaker | Training | Digital Management

Experience

Director of Digital Marketing

Patient News (Agency)

June 2017 - Present

Grant Gooley, Director of Digital Marketing: Grant has 15+ years experience in digital marketing strategy, development, sales, vendor/product optimization, consultation, public speaking, and training. He guides our digital development, strategy, and implementation. Grant holds an Associate Degree from Algonquin College of Applied Arts & Technology. He is has his Google Analytics & Adwords Partner Certification. Grant is currently working toward his MBA.

> NPS 86 - puts us in the client satisfaction ranks with Amazon & Zappos!
> Top 100 Employer - 4 consecutive years (compared to 70,000 organizations)
> Over 7,000 Dentists have appreciated the Patient News difference

Keynote Speaker

Dealer Talk

April 2015 - April 2015

Back by popular demand, Dealer Talk is celebrating its third year as the auto dealer sales and marketing conference in Toronto. This one day event will give industry professionals insight and practical information that will change the way auto dealers do business in 2015

Director of Marketing

Zanchin Auto Group

April 2014 - May 2016

Responsible for planning, development and implementation of all of the
organization’s marketing strategies across 30 automotive dealerships & growing. Accountable for all marketing communications, and digital marketing activities, both external and internal. Oversees development and implementation of support materials and services for chapters in the area of marketing, communications and digital strategy. Developing the digital marketing strategy from the ground up while employing a team of marketing employees to make up the internal in house agency for the group. Brands include; Honda, Acura, Chrysler, Infiniti, Mazda, Nissan, Toyota, Scion, & Volkswagen.

Senior Marketing Director

Auto Canada

January 2014 - July 2015

As AutoCanada's Senior Marketing Director of Eastern Canada, I am held accountable for all digital and traditional marketing initiatives for 30+ auto dealerships including General Motors, Hyundai, Lexus, Toyota and Nissan

ACTIVITY
  • Aug 2019 - Aug 2019

    Participated in a KnowledgeStream™: "The Future of Digital Customer Engagement"

  • Jun 2019 - Aug 2019

    Participated in a KnowledgeStream™: "Developing Next-Gen Marketing Campaign Performance Metrics"

    Marketing Metrics & Analytics
    Marketing Strategy
    Marketing Analytics
    Marketing Campaign Measurement
    Marketing Media
  • 14 Jun 2019

    Answered a question on OpenForum: "Internet or Online Marketing "

  • 09 Jun 2019

    Answered a question on OpenForum: "Why Should we Hire You?"

  • 08 Jun 2019

    Answered a question on OpenForum: "Do we really need Facebook "